Mrs. Dalloway by Nika Zupanc
by Harry / April 22, 2009


"A deliciously rebellious mini hot plate", part of Nika Zupanc's I Will Buy Flowers Myself exhibit currently on display in Milan, is an appliance with a story. Zupanc designed the hot plate exclusively for Gorenje, a design-oriented creator of home appliances based in Slovenia. Per Gorenje "Mrs. Dalloway is deconstructing the myth that household appliances are only made for kitchens and housewives. Due to its unusual shape, it comes closer to resembling a fashion accessory than a kitchen appliance." More after the jump.



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From Gorenje:

Her creations have introduced freshness and a gentle female touch into the often minimalistic and cold world of household appliances. Thus, the appliances are elevated to exclusive fashion accessories.
Mrs. Nika Zupanc is known as bold industrial designer with a special feel for emotional extravagance. In her work, Nika Zupanc tackles the daily themes which almost iconically symbolize mediocrity, dullness, boredom, and temporal restraints. She makes intentional moves to address the constructed role of women in contemporary society. New technologies, advanced engineering and explosions of new materials are employed as new outfits for the new relations and understandings that she is putting forth to counter the established ideas.

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From Nika Zupanc:

Carefully gather all the swallowed words, all the unshed tears and all the suppressed emotions into an elixir of liberation. Then take this dark matter and contain it in a shining apparatus that will do all the necessary boiling and cooking that precedes any decent dethronement of status quo.
Being a single plate, it has a seemingly simple genetic structure. However, this is also all the simplicity you will find. The design and production processes were painstakingly delicate because the "haute couture" approach of paying a dear price for perfection was employed. The mini hot plate now fumes out all the expectations about kitchens and duties and "Hausfrauen", and redirects your attention to a less obvious intellectual feast. This is an ode to the invisible pathologies of our everyday lives. It is a dedication to our crawling selves that are being lost somewhere between our roles and our images, between what we promise and what we actually manage to deliver.

+ gorenjegroup.com
+ nikazupanc.com

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Nika Zupanc


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