The mighty Jack is stepping into the modern moonshine arena with Jack Daniel’s Unaged Rye Whiskey, a big-time gamechanger for the whiskey world. Joining a recent trend to unaged whiskeys (aka white whiskey, white dog, moonshine, new make spirit), micro-distillery offerings that have ranged from tasty to pretty well undrinkable, JD Unaged is adding legitimacy with its big-name brand on a superbly executed 80-proof sipper. Significantly, Unaged’s 70% rye/18% corn/12% malted barley mashbill is the first new recipe from Jack Daniels in over 100 years. Priced at a premium $50, it’s rolling out to selected US outlets through December/January. White is the new whiskey!