CLASH PROJECT curated by Matylda Krzykowski

From Matylda Krzykowski:

The CLASH PROJECT, ‘Fashion by non-fashion designers’

A project for FASHIONCLASH Maastricht, a fashion event in Maastricht, Netherlands, that took place from the 10 -12 June 2011. It was the 3rd edition.

CLASH PROJECT was part of the grand opening and the exhibition of FASHIONCLASH. Matylda Krzykowski curated the project.

The purpose of FASHIONCLASH foundation is to create a ‘clash’ with ‘fashion’ as a starting point. By organising fashion projects FASHIONCLASH aims to create a platform where ‘young’ designers/artists can present their work to a diverse international audience. FASHIONCLASH shows fashion in the widest sense of the word. A broad range of disciplines that link to fashion, like photography, fine arts, illustration, video, textile and product design are invited to take part in the projects. The main project where all these goals are coming together is the fashion event ‘FASHIONCLASH Maastricht’ that for the first time took place in the summer of 2009. FASHIONCLASH Maastricht is a unique platform for young and aspiring designers/artists from around the world to present their work to a diverse international audience.

PARTICIPANTS (also photos above, from left to right)

1 Niek Pulles NL (Designer) ‘Foamboy’
2 Wojtek Scherp, DE (Artist) ‘Recreare’
3 Fabian von Spreckelsen NL (Product Designer) ‘no title’
4 Frederik Färg SE (Furniture Designer) ‘no title’
5 Gunnar Haemmerle, DE (Blogger) ‘Garbage-to-wear’
6 Nonstopnerds, DE (2d Arts Platform) ‘Carta Simplex’
7 Sidi El Karchi, NL (Artist) ‘Small World Melancholy Dress’
8 Valentin Loellmann, NL (Product Designer) ‘Inspired by m.&mme’
9 Sue Doeksen, NL (Graphic Designer) ‘Zoethout’ in collaboration with
10 Jane Bowler, UK (Textile Designer) ‘Fusion – an extension’

Curated by Matylda Krzykowski
Pictures by Lonneke van der Palen
Models: Meg Kazantseva, Jip Linckens, Fabian von Spreckelsen


It was more than three years ago, in 2009, when Branko Popovic, Nawie Kuipers and Laurens Hamacher told me about their idea to set up a fashion event in Maastricht. We were at a friend’s party, sitting around the table. People were partying around us, but we were in our own little world – brainstorming. The events playing out away from the table did not distract us. The conviction with which they spoke won me over instantly. Shortly after that night we got together again. We discussed the importance of a platform for creative’s and that we like Maastricht for the city it is: a place with hidden potential, across many different disciplines. Nawie, Branko and Laurens found Fashionclash, a platform with the idea of a ‘clash’ with ‘fashion’. Their manifesto is directed at fashion designers and artists. With the ‘Clash project’ I am annually given the possibility to invite creative’s, who are not fashion designers, to create an outfit that is presented to a fashion-related audience.

Most of us do not just work in one field, rather in diverse areas. I, for example, graduated in product design, but I work as a journalist, consultant, curator, stylist and (of course) designer. I also like fashion. I like to create concepts and ideas, but I would normally not be given a voice in this area of design, as I am not strictly educated in this discipline. Many creative’s are in a similar position and the ‘Clash project’ exists to give them a voice in a discipline that they would not normally have the opportunity to express themselves.

This year another ten participants are a part of the program: Sidi el Karchi is a Maastricht based artist concentrating on the genre of portrait painting. Wojtek Scherp, a Berlin-based artist, focuses on portraying Adolf Hilter, which for him is just a synonym on how a single human can have the potential to be cruel. Sue Doeksen’s work is colourful, dynamic and very graphic. Swedish Designer Frederik Färg is know for his eccentric furniture pieces and artist Valentin Loellmann’s cabinets and stools set the tone of past meets present. Jane Bowler, from London, represents the innovative approach of a textile designer. Symmetry-obsessed Product Designer Fabian von Spreckelsen translates his vision of aesthetics in various products and designer Niek Pulles is a Design Academy graduate whose work sets a new tone for many trend forecasters. Finally Gunnar Haemmerle, a fashion blogger who usually takes snapshots of people with remarkable outfits and the Nonstopnerds, who are a platform for 2d Arts, completes the participant list for the ‘Clash project’. All are linked directly to art, design and creativity, yet, not one has a background in fashion. This will be the third ‘Clash project’ and as with every year, the excitement builds from the fact that I never know the definite conclusion of each outfit will be, until they are delivered to us.

Written by Matylda Krzykowski, curator of the Clash project

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