Emeco 111 Navy Chair - Coca-Cola Edition
by Mike / April 12, 2010
Via @davidreport, a plastic chair made from 111 recycled plastic Coca-Cola bottles. Designed "to have the attributes of the original aluminum version - super strong, durable and comfortable, but now its also warm, colorful and about half the price of the aluminum one... We expect to use about 3,000,000 plastic beverage bottles each year in production".


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The Coca-Cola Company and Emeco combined their iconic products, the Coca-Cola contour bottle package and the famous Navy® Chair (originally designed in 1944 for the U.S. Navy), to create this new chair made from at least 111 recycled plastic bottles.

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"This latest addition to our line of rPET licensed merchandise underscores the fact that Coca-Cola bottles are valuable recyclables. It is another step in our vision to recover and reuse all of our bottles and cans." said Kate Dwyer, Group Director, Worldwide Licensing, The Coca-Cola Company.

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The plastic used to make the chair, "rPET", is sourced from the world's largest plastic bottle-to-bottle recycling plant in Spartanburg, South Carolina - a partnership between The Coca-Cola Company and United Resource Recovery Corp. More at Emeco.

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