Fashion design brand Nooka, known for its iconic square wrist watches, is launching an analog watch with a round face - that rotates - called the Nooka 360.

(Click the images below for full sized images)

The Nooka 360 features an analog display with a subtle geometric pattern on the outer edge as well as a unique watch case that rotates clockwise 360 degrees.

Says Nooka, "Telling time for others has never been simpler. Whether driving with hands at 10 and 2 or showing someone the time, turning your wrist will not be necessary."

The Nooka 360 is offered in 2 colorway casings, black and mirror, both with a black leather 21mm band.

+ nooka.com
+ 360 at nooka.com