This post was originally posted on March 30, 2008. Helen Walters at BusinessWeek recently sat down with Starck at the Mercer Kitchen for a chat (listen to the podcast here), she asked him "Really, are you really ashamed of everything you've designed?". Starck's answer is layered and the conversation eventually segues to how he has always been an eco-warrior (?!). Vive la France et le Français!
At MoCo Loco we don't editorialize often, ok at all, but every once in a while we gotta say something. Via PSFK and swissmiss, uber designer Philippe Starck, in an interview in Germany's Die Zeit weekly, answers a question we've been asking of designers for a while now; The world is already full of 'stuff' - as a designer, why do you choose to create more?
His answer: "I was a producer of materiality and I am ashamed of this fact. Everything I designed was unnecessary. I will definitely give up in two years' time."
To that we say, why wait, go for it right now, get someone on the team to wind down the business or send out refund checks. Philippe, we luv ya, but there isn't an object on the planet you haven't designed, are you really saying that all design by extension is about crass materialism? You know we're all going to keep consuming stuff. Why don't you devote that substantial talent and media savvy of yours to making stuff that's smarter, more sustainable, and dare we say it, cool, in that gotta have it, materialistic way you know so well. Or is this really about clients who aren't quite ready to make the big changes required to create the smarter, more sustainable, cool design? Greenwashing got you down? It's not going to be easy. The world's top two most populous countries are now getting a taste for said stuff, so we're gonna make a lot more of it, most of it instantly disposable. You of all people could make a difference. Step up to the profession that served you so well, montre nous l'amour pour la planète Philippe.
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