Big pillow, big label.
Sumo is essentially a pillow the size of a bed, and from the looks of it, a very comfortable one at that. In addition to Sumo the bed/sofa, there’s also an ottoman called Otto. Made with a thick and resistant specially coated nylon, Sumo will “never rip” and is filled with long-lasting high density polystyrene beads to maintain it’s shape. An outdoor version is due later this year.
Sumo's Otto ottoman.